Spring sunshine and Maui Jim style

As the sun makes its long-awaited return, it’s hard to resist the lure of the outdoors – from leisurely strolls to park dates to dining al fresco. The brighter days are a welcome change, and with them comes the perfect excuse to rock some quality eyewear to enjoy the outdoors safely and comfortably.

Look no further – Maui Jim sunglasses expertly blend style and pioneering lens technology. With advanced optics and unparalleled UV defence, these sunglasses provide both an elegant look and superior functionality, making them the ultimate accessory for any spring adventure.

The origins of the brand

Hawaiian beach

Maui Jim’s story began in the early 1980s on the sun-drenched beaches of Maui, Hawaii. The brand was born out of a need to address the intense glare from the ocean and UV rays, which left eyes strained and fatigued.

Initially, the company focused on creating eyewear to protect the eyes of beachgoers and water enthusiasts. The aim was to provide wearers with clarity to enjoy the island’s vibrant landscape without compromising on style or function. It wasn’t long before people further afield started eyeing up the pioneering shades.

A commitment to protecting the eyes from the damaging effects of UV radiation remains at the heart of Maui Jim’s ethos, making it a brand synonymous with luxury and eye care.

Over the years, the brand has grown into an internationally recognised name, known for its premium sunglasses that combine cutting-edge technology with timeless sophistication. Dedication to both innovation and exceptional craftsmanship has made it a trusted choice for outdoor enthusiasts, fashion-forward individuals, and anyone seeking a functional yet stylish way to shield their eyes from the elements.

Exceptional lens technology

Beach view through sunglasses lenses

The real game-changer for Maui Jim sunglasses came with the launch of the brand’s unique, patented PolarizedPlus2® lens technology. The revolutionary lenses are engineered to eliminate glare, whether from the sun’s reflection off water, sand or roads, while simultaneously enhancing colours, contrast, and clarity. The result is a richer visual experience, where every detail pops with precision and depth, transforming the way you see the world.

PolarizedPlus2® lenses go beyond standard polarisation by incorporating advanced filters that block 100% of UV rays. The added layer of protection not only shields your eyes from the sun’s rays but reduces eye strain, ensuring maximum comfort throughout the day. Wherever you are, these lenses allow for crisp vision that minimises discomfort caused by glare.

A colour for every situation

Two pairs of Maui Jim sunglasses

The women’s and men’s polarised sunglasses offer a range of lens colours designed to perform in varying light conditions. For example, neutral grey lenses provide excellent protection against bright, direct sunlight. The versatile HCL bronze lenses, meanwhile, are ideal for changing light and enhancing contrast in both bright and low-light environments. Each lens colour is thoughtfully selected to optimise vision for specific outdoor activities, from sports to everyday wear.

Additional features

Maui Jim lens

In addition to the patented polarisation technology, Maui Jim lenses feature anti-reflective coatings on the back surface of the lens, further reducing any glare caused by light reflecting from behind.

Scratch-resistant coatings guarantee these high-performance lenses remain durable, maintaining their clarity and protection even with daily wear. By combining style, functionality, and durability, Maui Jim sunglasses provide an unparalleled experience and long-lasting eye protection for the fashion-conscious and health-focused alike.

A style for every occasion

Maui Jim Ho’okipa sunglasses

The sunglasses effortlessly blend fashion-forward design with everyday functionality, with a wide range of styles as versatile as they are stylish. Be it a sleek and sporty number for a weekend adventure or a touch of refinement for a spring soiree, Maui Jim has a frame for every occasion. The brand’s collection includes frames crafted from lightweight, durable materials perfect for active pursuits, as well as high-end, luxurious options to elevate your outfit.

Each pair is meticulously crafted to perfectly balance both style and performance, ensuring they not only amplify your outfit but support your lifestyle. The variety of frame shapes – from bold, contemporary lines to classic silhouettes – guarantees Maui Jim sunglasses seamlessly complement any look.

Choosing the right sunglasses for you

Maui Jim reading sunglasses

If you’re a seasoned glasses-wearer, then a pair of Maui Jim prescription sunglasses could be a game-changer for you. You’ll discover clarity of vision that is unparalleled. Prescription or not, our team will be happy to help you select the best frames and lenses to suit your needs.

When thinking about shades to pick, consider when and where you’re planning to wear them – if you’re looking for sunglasses for driving, you’ll have different requirements than if you’re planning to play golf, for example.

Getting the right fit is essential for your comfort, especially if you’re looking for sunglasses to wear all day. That’s why we encourage you to come in and browse our collection. You’ll be amazed at how lightweight and comfortable Maui Jim sunglasses are.

Whichever model you choose, you can rest assured that your eye health is in good hands. The brand has received the Skin Cancer Foundation Seal of Recommendation for its effective blockage of UV rays, giving you peace of mind that this is a quality product you can rely on.

Check out the collection

Maui Jim Ho’okipa sunglasses

Visit one of our opticians in Potters Bar, Finchley and Temple Fortune to view the collection and discover the ideal sunglasses to match your style and vision needs. Contact us to arrange a time with one of our styling experts to help choose your frames and lenses for the ultimate visual experience this spring.